About the Brand

Founded by Harper’s Bazaar Fashion Editor Jessica Rawls in 2021 – emerging label Alice Pearl is an open love letter to all generations who have summered in Terry Cloth. The namesake and inspiration are a homage to her grandmothers and the line shares the story of a childhood by the beach rooted in nostalgia. Thoughtfully designed and consciously crafted – these cozy pieces reflect the comfort and wearability of the beloved fabric. Alice Pearl’s updated take on vintage silhouettes give a fresh sophistication to terry toweling while feeling endlessly cool – ready for sun-soaked days on the beach and beyond.